CATEGORY MANAGEMENT

Here at Channel Engage we take the pain out of category management. Our structured approach and industry partnerships provide the perfect platform for improved business performance. Adding value to brands through category management involves a set of well managed processes all working together.


OUR PROCESS

1. Category Definition

2. Performance Measurement

3. Strategy Defintion

4. Implementation

5. Review


Our experienced range consultants support your category management process from start to finish. Utilising our market insights, product data, field activity, planogram software and retail space audits we produce a fully actionable strategy for your product range.